The IPO Group
Mastermind
A 12-Month Accelerator for Service
Providers Who Want a Business to
Finance Their Dream Life
The IPO
Mastermind
A Business Accelerator for Service
Providers Who Want a Business to
Live the Life of Their Dreams
When we set up our first chiropractic clinic we had high hopes.
We splashed out on a property in a great location. We invested in the latest equipment, and we decorated our clinic with the newest designs and fancy furniture.
We put the open sign on the window, and we were excited to get going.
However, weeks passed, then months and there weren’t enough people walking in the door.
We had to do something fast or we were gonna go out of business.
Fast forward to today, and we have 16 offices around the US.
We’re able to go on vacation whenever we want.
We have the home of our dreams.
We’re financially set for life, no matter what happens to the economy.
What’s more, we’ve helped hundreds of other business owners see rapid growth in their service based businesses. So they, too, can live the lifestyle of their dreams.
How?
Now we want to do the same for you.
After all, what’s the point of working hard if you can’t enjoy life?
We’ll reveal how shortly, first let me tell you how this can change your life.
The Best Service Providers Don’t Always Make the Most Money
Being skilled in your profession doesn’t cut it anymore.
Nowadays, you have to be your own Facebook and Google ads expert, an SEO expert, a funnels expert, a salesperson, and a HR expert. And you always need to be on top of any changes to regulations. With so many hats to wear, it’s almost impossible to see growth in your business.
You Spent Years Honing Your Craft
Yet No One Shows You How To Hone Your Business.
No one showed you how to market your business so you could generate a consistent and predictable stream of clients on a daily basis.
No one showed you how to sell to your audience so they see the full value of what you have to offer and become excited to be your customers.
No one showed you how to hire and manage a team of highly skilled workers who are aligned with your values and can propel you to further growth.
This is why nearly 20% of businesses go bust in their first year in the US alone. If this isn’t bad enough, today many small businesses are being crippled by inflation.
Even if you’re the best at your craft, you have to fight to survive.
The worst part is, all the weight is on your shoulders. Burnout is inevitable.
You end up hating your profession and you may start to doubt why you ever got into it. Yet you don’t want to start over again from scratch.
What was supposed to be your dream business, can bring you to the brink of bankruptcy and despair.
Your 12-Month Gameplan for Growing a Highly-Profitable Business
We have the map, the tools and the know-how to help you dominate your niche and thrive.
We’ll give you the guidance to implement it, and a team who will support you every step of the way.
And it doesn’t matter if you know nothing about sales or marketing.
When we started our first business, we didn’t either. And neither do most of our clients. Yet we’ve all been able to grow multiple 7-figure plus businesses.
All you need to do is to follow our 3-step plan.
This way you can build a business that sustains your desired lifestyle without sacrificing your time with your family.
You don’t need to take any business, sales or marketing courses. All the heavy lifting has been done for you.
This is your shortcut to massive results without having to go through all the trial and error of going it alone.
If that sounds like a decision
you want to make, you’re in the right place.
As a service-based business owner, you face the ongoing challenge of propelling your business forward while understanding that growth and stability are vital components of achieving long-term success.
But with so many options available to take your venture to the next level, it can be difficult knowing where best to focus your efforts.
That’s why we’ve created the “Become The Authority” challenge a comprehensive 5-day live and highly interactive event that will reveal to you our most guarded secrets used by countless others and uncover how best to achieve explosive growth with scaleable profits every month
Here’s What You’ll Discover Inside
Weekly Live Coaching Sessions with Shawn and Lacey
Every month you will have four video conferences with the IPO Group. Two will be with Shawn and the others will be with Lacey. This will give you two perspectives on the topics we are covering.
3-Hour Discovery Day to help you personally with your business and the specific roadblocks
If you’ve been in business for a while or have a new idea to uplevel and just can’t figure out the missing piece of the puzzle, Discovery Day will give you the breakthrough you’re looking for.
Additional VIP Day at our LIVE workshops
(VIP day's are invaluable and cannot be purchased)
You will be invited to attend the three BDC workshops hosted throughout the year as a special VIP. As an IPO member you'll get a bonus $600 off all events plus an additional VIP ONLY day with Shawn and Lacey, AT NO ADDITIONAL COST!
This includes:
Marketing Matters 2-day live and in person
Sales Workshop 2-day live and in person
Money Matters 2-day live and in person
Membership Into Black Diamond Club Included
This includes:
Access into the Black Diamond Membership Portal which includes members only access to a wealth of knowledge from resources, previous podcasts, trainings and special guest expert features from the likes of Eric Thomas, Jay Abraham, Jordan Belfort and many more.
An exclusive weekly podcast only available for Black Diamond Club members that covers the topics of Marketing, Sales, and Mindset.
Access to over a decade of invaluable insights and trainings at the click of a button with the “Black Diamond Search Engine” Any topic, any word can be searched which will collect a list of all trainings and articles that contains those keywords.
Access to a private Facebook group with over 700 service providers where you can ask questions and connect with other members.
Marketing to the 90
Hosted by BDC coach Billy Chow, Marketing to the 90 is our signature program. It includes an additional 8 weeks of coaching on our very best marketing strategies and insights on implementing them in your business.
PLUS You Get These Additional Bonuses Worth $4,979 For FREE When You Join The IPO Mastermind As a 12-Month Member
BONUS #1
Sales Workshop Recordings (2-Days of training) [Value $1,495.00]
(Includes Bonus Trainings from David Meltzer, Marshall Sylver & Tim Storey)
Everyone Wants MORE NEW CLIENTS (which we teach), But Very Few Are Concerned With How to Get Your Existing Clients to PAY MORE MONEY and MORE FREQUENTLY!
BONUS #2
Money Matters Workshop Recordings [Value $1,495.00]
MONEY MATTERS AND WE ARE NOT AFRAID TO ADDRESS THIS ISSUE HEAD ON!
BONUS #3
Marketing Matters Workshop Recordings (2-Days of trainings) [Value $1,495.00]
This two-day event is led by two of today’s leading consultants to service-based providers.
If you provide a service and believe that your service will make a difference in the world, then you must build a strong business in order to deliver your service to the masses.
BONUS #4
Create and sell your $25,000 Offer Masterclass [$297 Value] Over 2 hours of trainings
How to build and package a $25,000 offer and how to sell it to your ideal clients and customers.
BONUS #5
How to create a recession-proof business [$197 Value] Over 1 hour of trainings
What to do right now and in the future to build yourself a recession proof business.
Grow Your Business With
World-Renowned Growth Experts
Dr. Lacey Book and Dr. Shawn Dill
Dr. Lacey Book
With a booming list of high-profile clients and an impressive roster of accomplishments, Dr. Lacey Book is the go-to secret weapon for entrepreneurs looking to unlock success in sales, marketing & money mentality, launching them beyond their current limits with her 'Systems Queen' strategy; helping design processes that propel growth naturally.
A certified coach known as ‘Book Yourself Solid’, she co-founded The Black Diamond Club alongside her husband Shawn daily inspiring businesses through tailored solutions crafted especially for service providers worldwide.
Dr. Shawn Dill
Dr. Shawn Dill is a renowned success story, having earned features in Forbes, Entrepreneur and Inc 5000 as well as an Amazon best-selling book to his name.
His contributions to the entrepreneurial world have propelled him across stages worldwide.With 13 clinics opened through his chiropractic franchise nationwide and 700+ members strong found within The Black Diamond Club.
After opening several chiropractic offices in California, they soon realized their approach to making and growing businesses could be applied to all service-based businesses.
This includes chiropractors, dentists, real estate agents, lawyers, CPAs, health professionals, and solopreneurs.
How YOU Can Join The
IPO Group Mastermind
In the mastermind, you’ll take advantage of all of Shawn and Lacey’s expertise and 10 years of experience.
However, the real value comes from the relationships you’ll make with other business owners in the group and at the VIP day workshops.
These relationships, together with Shawn and Lacey’s guidance to implement the IPO system, are what will give you the most success and security for your business.
This is something you can’t put a value on.
12 Months Access
Weekly Live Coaching Sessions with Shawn and Lacey
1-1- 3 Hour Discovery Day to help you personally with your business and your specific roadblocks
Additional VIP Day at our LIVE workshops (VIP day's are invaluable and cannot be purchased)
Membership Into Black Diamond Club Included
Marketing to the 90: an additional 8 weeks of coaching on our very best marketing strategies and insights on implementing them in your business
Bonus #1 Sales Workshop Recordings (2-Days of training) [Value $1,495.00]
Bonus #2 Money Matters Workshop Recordings [Value $1,495.00]
Bonus #3 Marketing Matters Workshop Recordings (2-Days of trainings) [Value $1,495.00]
Bonus #4 Create and sell your $25,000 Offer Masterclass [$297 Value] Over 2 hours of trainings
Bonus #5 How to create a recession-proof business [$197 Value] Over 1 hour of trainings
You Get These Additional Bonuses Worth $4,979 For FREE When You Join The IPO Mastermind
As a 12-Month Member
There are few places where you can find information like this from real-life players who have walked the walk.
You have 3 options:
1)You can continue struggling with your business and hope things miraculously change for the better.
2)You can spend the next 5 years trying to put all the marketing and sales pieces together yourself.
3)You can apply to join the IPO Group Mastermind, skip the steep learning curve thanks to our proven system, and have a business that fuels the lifestyle you truly want and deserve.
Whether this includes buying your dream home and car, going on exotic vacations several times a year and not having to worry if your business is running ok without you...
Or simply having more time to spend with your family and people who really matter in your life like going to your kid’s baseball game or enriching your family bonds.
Q1: Who is the IPO Group Mastermind for?
The IPO Group Mastermind is for small business owners. chiropractors, dentists, real estate agents, lawyers, CPAs, health professionals, and solopreneurs who want to witness massive growth in their business.
Q2: How much time will I have to commit to the mastermind each week?
You can invest as little as 1 hour a day in participating and absorbing the contents inside the mastermind. I think you’ll agree this is little effort compared to what you’ll get out of it.
Q3: Is there a money-back guarantee?
The IPO Group Mastermind is something you’ll actively participate in. As such, Shawn and Lacey will be giving you their time and attention. Because of this, it’s not possible to offer you a money-back guarantee.
Click Below To Join The
IPO Mastermind
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